Today I had to spend a few more quid speaking to a well known embassy to try and sort out the ongoing saga of a travel visa. For those of you unfortunate enough to have to get a visa for America will know how problematic it can be to get good advice. The web site failed to answer my basis questions, the search on the site just lists media articles that are no use or ornament. So, off I go again spending £1.23 a minute plus network charges for the privilege of talking to a call centre operator somewhere on planet earth. The first minute is a sales pitch that you cannot bypass. I had to get to option 4 to get the access I needed, another minute gone; so £2.50 in and I had nothing to show for my efforts.
The query simple really- the travel plans had changed so what needed to happen next. Eventually I got through to a chap, we will call him Jim. I gave him a concise story and asked what needed to happen. He assured me that the visa would be ok and would stay in operation. He even suggested that provided I got into the country before the visa expired that I could stay out on the student visa until the end of my studies. Jim said he wanted to check some more info and would I hold, well what could I say- he had me by the short and curlys really. So, off he went, eventually he came back apologising for the delay. The conversation went on a bit longer and then he said that he needed to speak to a specialist supervisor. Guess what I go on hold and he disappears to get help. Time and money is ticking away, but what can I do… Then he is back and guess what everything that he has said before is rubbish! He confirms that having taken more advice that in fact the visa will not cover the revised plans and that I will have to start from scratch. The visa that I have set up cannot be cancelled, and I cannot have a refund. Great news! Well at least I ended up getting an answer to my question, and to be honest I was not entirely surprised by the answer. However, the cost of this privilege ran to another 15 quid.
My beef is that the system, like most contact centre operations is flawed: Well at least from the customers view point. This particular contact centre is a licence to print money. Not only do you get charged a significant amount for the visa itself but you have to spend, on my count, an average of £12.50 for the privilege of speaking to someone. I have no idea what the leaders in this system get up to, well I do really, but they certainly do not understand anything about the nature of customer demand in their system. If they did they would have call handlers that were trained to answer calls against an understanding of customer demand. My question was not difficult, and yet Jim had to get help twice at my time and expense! Of course to the call centre manager it’s money in the bank – the longer the call goes on the better. If the supervisor had answered the call I would have got an answer in less that half the time. Good news for me, but not for the business. A crazy world!